Art Direction, Graphic Design, Title Treatment Design
Blood & Gold
Synopsis
Emmy-nominated actor Richard Cabral stars as Joaquin Murrieta in Blood & Gold. To some he was a hero. To others, a villain.
Genre
Action, Western
Brief
The goal for this show was to position it as an action western—gritty, propulsive, and violent. It’s a story about revenge, justice, and liberation, but also a story of a man who dare to question the powers that be and becomes a legend to his people. The goal was to center that man with the gravitas his legacy deserves while creating a sense of action and classic old west revelry.
Client
In Situ
Social Media Rollout
For this title, in addition to the key art, I designed a suite of social media assets used to promote individual episodes and build out the visual brand of the show in a way that immersed listeners further into Joaquin Murrieta’s world.
