Graphic Design
Critics Carousel
Background
After the critics embargo expired for Season 2 of House of the Dragon, I worked directly with the marketing team to design social assets to promote the top reviews.
Brief
Pair unit photography and stills from season 2 of House of the Dragon with select critic quotes to create social assets.
Client
HBO
Team
Ryan Cronin, Lynn Kim
Type Treatment
We used the signature metal House of the Dragon text treatment for brand continuity and create neat, rectangular type lockups that allowed us to create a sense of hierarchy within the quotes and create visual interest. We also used strategic masking, where possible, to create depth and interesting interactions between the type and the world of the image.
